(Seguin) -- Texas Lutheran University is hoping that at least a thousand of its friends and supporters will participate in this year's Great Give campaign.
Rick Roberts, TLU's vice president of development and alumni relations, says this is the third time the university has sponsored the one-day, online giving campaign.
"The Great Give is a 24 hour online giving campaign to support the Texas Lutheran Fund and the Texas Lutheran Fund is our fund that helps supply resources at TLU where the needs are the greatest," said Roberts.
The Great Give is not your typical fundraising campaign. Roberts says it's designed so that just about anyone can participate. He says they don't need you to give a lot to be a part of the event, but they are looking for a large number of people to give as part of the event on Wednesday.
"TLU is proud to be a part of the Seguin community and the Seguin community is very important to us. It's an environment in which our students and our faculty live. We have over 1,500 former students who are now alumni -- who attended TLU and stayed in Guadalupe County to live. We serve them and the community serves TLU and so this is an opportunity for alumni and also just friends of the university across the county to give back to Texas Lutheran University and we just have this 24 hour period to do this online," said Roberts.
Roberts says they would like to have a good time during the Great Give, and one of the ways they have done that is through a number of community challenges. Seguin Mayor Don Keil agreed to take a "pie to the face" last year if the community challenge was met. The mayor's face will again be on the line during this year's challenge.
Roberts says the mayor's challenge is separate from the overall challenge of getting at least a thousand donors for the Great Give this year.
"We have a challenge to have 1,000 donors in 24 hours and we've also had another special challenge to where if we get 100 Seguin citizens to make a gift -- and this is not 1,000 just from the community -- but 1,000 in general across the country from friends and alumni -- Mayor Don Keil has again accepted the challenge to receive a pie in the face this year. That was a lot of fun last year and we're really happy that he is able to have fun with us again this year.
Donating to the Great Give on Wednesday has been made very easy. Roberts say all you have to do is go online to tlu.edu/greatgive. Donors are encouraged to use their social media accounts to help promote the online-only campaign. Use the hashtag "#TLUGREATGIVE" to help generate more buzz about this year's 24-hour giving event.