Kendra Scott fashion line to release the "Bethany" necklace in honor of local girl killed in car crash two years ago Local launch party scheduled today at Gift & Gourmet
(Seguin) -- The memory of 6-year-old Bethany Bertling, of Kingsbury, will forever hang over the hearts of people thanks to today's launch of the Kendra Scott “Bethany” Necklace. The popular jewelry line is unveiling its latest piece of fashion in honor of Bethany who died in a tragic car accident two years ago in Kingsbury.
The official unveiling of the beaded necklace is being planned today in Austin during the Kendra Scott Fall Launch. However, a second release party featuring the necklace is being scheduled closer to home at Gift & Gourmet in downtown Seguin.
Owner Mary Reiley says today's release party not only honors Bethany but also those who died alongside her during the 2016 Father's Day crash. Also killed that day was her Grandmother Ann Bertling and 12-year-old family friend Tristan Gonzalez. Bethany's two brothers Christian and Landon, who at the time were 12 and 5, were also seriously injured in the crash. They have since recovered and are said to be making even more progress each and every day.
"Kendra Scott, herself, heard about this story about Bethany Bertling and she's giving a portion of her proceeds to the Dell Children's Hospital (Austin) and we, of course, talking to our Kendra Scott representative got wind of this and we said ‘we'd like to do something here in Seguin for them.’ So, we got in contact with Jennifer Bertling (mother) and on the launch date which is Aug. 8 for all of Kendra Scott, Gift & Gourmet will give on that launch date, 20 percent of all Kendra Scott sales along with 100 percent of the first five Bethany necklaces sold will go directly to the Ann & Bethany Bertling and Tristan Gonzalez Foundation," said Reiley.
Ashley Hopper, of Gift & Gourmet, has been working closely with Kendra Scott officials in preparing for today's special release party. Hopper says excitement for this necklace has been growing ever since it was announced by Kendra Scott.
"We do have it here in store. We are expecting to sell out. We have been taking pre-orders and there are a couple of colors that we are almost sold out of. So, we do expect to sell out. It is a beaded necklace. It comes in eight colors. It is a Y necklace so it's just like your normal everyday necklace but it does have a drop down in the middle, fully beaded. It is beautiful. It retails for $125," said Hopper.
Hopper says she invites the community to come out and support the Bertling family. She says what a wonderful and special tribute for such a beautiful little girl.
"Our event is from 4 to 6 p.m. so we definitely are recommending people to come then. We are going to have our representative from Kendra Scott here. Her name is Amber. She's flying in from Colorado. She's just wonderful and we will also have the Bertling family here as well so they can tell you about their foundation and all that they do. They just have such a touching story and how they are making something good out of something awful -- how they are helping the community and we are just so excited to be a small part of it for this event," said Hopper.
Reiley says it is Gift & Gourmet's honor to also recognize Bethany's memory and to help the family move forward by helping others through this established foundation.
"We do like to give back to our community in a lot of ways but this was just such a heart wrenching story and to lose so many people at one time in just a freak accident, it gives us great joy to give back to them and I think it's healing for everybody in the community because when that happens to people in your community, you can't help but be touched by it in some way and feel like it's your town, it's your community and you want to support the people in your community," said Reiley.
The release party will be held today from 4 to 6 p.m. at Gift Gourmet. Pre-orders are also being accepted by calling the store at (830) 379-1242. Gift & Gourmet is located at 212 S. Austin St.